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Our Privacy Policy

Last Updated: November 2025

1. Introduction

Cobra Motor Components (“we”, “us”, or “our”) is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, store, and protect your data when you interact with our business, whether you are a trade customer or a member of the general public.

We are committed to complying with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).

2. Who We Are

Company Name: Cobra Motor Components
Contact Details: 145 Long Lane, Holbury, Southampton SO45 2NZ
Telephone: 023 8024 3300

3. What Information We Collect

We may collect and process the following types of personal data:

3.1 Information You Provide to Us

  • Contact Details: Name, email address, telephone number, postal address
  • Business Information: Company name, VAT number, trade account details (for trade customers)
  • Order Information: Purchase history, product preferences, delivery addresses
  • Payment Information: Billing address, payment card details (processed securely through our payment provider)
  • Account Information: Username, password, and account preferences (if you create an online account)
  • Communication Records: Correspondence via email, phone, or other channels
  • Vehicle Information: Vehicle registration, make, model, and year (when necessary to identify suitable parts)

3.2 Information We Collect Automatically

  • Website Usage Data: IP address, browser type, device information, pages visited, time spent on pages
  • Cookies: Information collected through cookies and similar technologies (see our Cookie Policy)
  • CCTV: Images captured at our premises for security purposes

4. How We Use Your Information

We use your personal data for the following purposes:

4.1 To Fulfil Our Contract with You

  • Processing and fulfilling your orders
  • Delivering products to you
  • Managing your trade or customer account
  • Processing payments and invoicing
  • Providing customer service and support
  • Handling returns, refunds, and warranty claims

4.2 For Our Legitimate Business Interests

  • Improving our products, services, and website
  • Conducting market research and analysis
  • Preventing fraud and ensuring security
  • Managing our business operations
  • Maintaining our accounts and records

4.3 To Comply with Legal Obligations

  • Maintaining financial records for tax and accounting purposes
  • Responding to legal requests from authorities
  • Complying with health and safety requirements

4.4 With Your Consent

  • Sending you marketing communications about our products and services
  • Providing personalised recommendations
  • Using your information for other purposes where you have given explicit consent

5. Legal Basis for Processing

We process your personal data under the following legal bases:

  • Contract: Processing is necessary to fulfil our contract with you or to take steps at your request before entering into a contract
  • Legitimate Interests: Processing is necessary for our legitimate business interests, provided these do not override your rights
  • Legal Obligation: Processing is necessary to comply with our legal obligations
  • Consent: You have given clear consent for us to process your data for specific purposes

6. Marketing Communications

We will only send you marketing communications if:

  • You have opted in to receive them, or
  • You are an existing customer and we are marketing similar products or services (soft opt-in), and you have not opted out

You can unsubscribe from marketing communications at any time by:

  • Clicking the “unsubscribe” link in any marketing email
  • Contacting us directly using the details provided in this policy
  • Updating your preferences in your online account (if applicable)

7. Who We Share Your Information With

We may share your personal data with:

7.1 Service Providers

  • Delivery and courier companies
  • Payment processors and banking services
  • IT service providers and web hosting companies
  • Accounting and legal professionals
  • Marketing and communications agencies

7.2 Other Third Parties

  • Credit reference agencies (for trade credit applications)
  • Fraud prevention agencies
  • Law enforcement or regulatory bodies when legally required
  • Parts manufacturers and suppliers (when necessary to fulfil orders or handle warranties)

We ensure all third parties are required to keep your data secure and process it in accordance with data protection law.

8. International Transfers

We primarily store and process your data within the United Kingdom. If we transfer your data outside the UK, we will ensure appropriate safeguards are in place, such as:

  • Standard contractual clauses approved by the UK authorities
  • Adequacy decisions confirming the recipient country has adequate data protection laws
  • Other legally approved transfer mechanisms

9. How Long We Keep Your Information

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected:

  • Customer and Order Data: 7 years (to comply with tax and accounting requirements)
  • Marketing Preferences: Until you unsubscribe or we no longer have a legitimate reason to contact you
  • Website Analytics: Up to 26 months
  • CCTV Footage: 30 days (unless required for security incidents or legal purposes)
  • Unsuccessful Job Applications: 6 months

After the retention period expires, we will securely delete or anonymise your data.

10. Your Rights

Under UK data protection law, you have the following rights:

  • Right of Access: Request a copy of the personal data we hold about you
  • Right to Rectification: Request correction of inaccurate or incomplete data
  • Right to Erasure: Request deletion of your data in certain circumstances
  • Right to Restrict Processing: Request that we limit how we use your data
  • Right to Data Portability: Request transfer of your data to another organisation
  • Right to Object: Object to processing based on legitimate interests or for marketing purposes
  • Rights Related to Automated Decision-Making: Not be subject to decisions based solely on automated processing

To exercise any of these rights, please contact us using the details provided in Section 13.

11. Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:

  • Secure servers and encrypted data transmission (SSL/TLS)
  • Regular security assessments and updates
  • Access controls and staff training
  • Secure payment processing through PCI-DSS compliant providers
  • Physical security at our premises, including CCTV

12. Cookies

Our website uses cookies to improve your browsing experience and analyse website traffic. For detailed information about the cookies we use and how to manage them, please see our Cookie Policy.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant changes by posting the updated policy on our website and updating the “Last Updated” date.

14. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us:

Cobra Motor Components
145 Long Lane, Holbury, Southampton SO45 2NZ
Telephone: 023 8024 3300

15. Complaints

If you are not satisfied with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):

Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Telephone: 0303 123 1113
Website: www.ico.org.uk